KULR Technology and the Business of Serving Servers

Right now there are giant server farms all across the globe saving files, movies, and massive stockpiles of data. These servers house data owned by individual users all the way up to international corporations. Of course I’m talking about the cloud. The cloud is not some ethereal mass sitting in the sky collecting and distributing data. The cloud is made up of large servers (machines) that are constantly spinning and whirring as they carry out a massive job.

Because the cloud is everywhere and is always on, the machines get hot. Very hot. Add in new heat-sensitive technologies like super-fast optical communications which connect those servers to one another as well as the outside world and you have a problem. A big problem. 

The more heat produced the more those connections and servers themselves will struggle. That’s why, for example, Facebook – one of the largest guardians of data on the planet – is building their cloud server facilities in places that are naturally very cold.

They’re not only running cooling systems in and through their buildings – they’ve deployed a new technology in and around the servers themselves and in the optic communications lines.

Carbon fiber velvet is an innovative new solution made by KULR Technology of California. Now, it’s not actually velvet, though it looks and feels like it. In fact, it’s pure carbon fiber and is cool both literally and figuratively.

Carbon is an ideal conductor of heat – far more efficient than other solutions such as aluminum or copper or even most liquids. This means that carbon fiber, wrapped around sensitive cloud electronics, is very effective at drawing away heat.

This fiber solution, unlike active pump driven liquid cooling systems, is easier to maintain, uses no electricity, and produces no heat of its own. This greatly benefits facilities where heat, reliability, and energy use are key considerations. Not everyone can or wants to build their server systems near the Arctic Circle.

For the rest of the cloud server market, like Amazon Web Services (AWS) with server farms in Virginia, finding cooling solutions like carbon fiber is a very big deal – like a $75 billion big deal. According to a research report that’s the estimated size the cloud storage and server market is expected to grow to in just the next four years (by 2021).

That same report also states that more than 75% of that market is based in North America and Europe, which means that companies investing in cloud assets will need cooling solutions instead of or perhaps in addition to cold weather.

That of course is great news for KULR, which hopes to outfit the servers with their proprietary cooling carbon.

“It’s a gigantic market and doubling every two years,” KULR Technology CEO Michael Mo says. “It’s literally a system in which nothing works if it gets too hot and we’ve got one of the best – maybe the best – solution out there to keep these mega-server systems cool.”

For KULR, it’s kind of like being the only umbrella store in a thunderstorm. It’s not a question of IF the customers need your product; it’s just whether they buy it before or after they’re soaking wet.

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